WARSTUFF.com is revolutionizing the collection and sales of war stuff, war memorabilia and militaria. It’s enabling great things for the enthusiast market, and represents a whole new approach to serving the needs of niche, collectors markets.
WARSTUFF.com Home PageWARSTUFF.com is revolutionizing the collection and sales of war stuff, war memorabilia and militaria. It’s enabling great things for the enthusiast market, and has been built by collectors for collectors” says Paul McCabe.
As a collector himself, McCabe spent almost a decade buying and selling war relics and artifacts through eBay. In 2009, he saw the need for a specialist auction site, dedicated to the war collecting, re-enacting and restoring communities across the globe. His startup WARSTUFF.com has quickly generated a huge amount of interest and membership count is rising daily.
WARSTUFF is based on a freemium business model, which is a refreshing step away from the traditional, costly approaches taken by other online auction sites. Basic services for buying and selling are free. There are no fees for standard listings and no final value fees. Sellers can also benefit by opening a store front at no cost. For sellers to promote their items above others to the Home Page, WARSTUFF.com charges a small premium.
McCabe says WARSTUFF.com represents an ‘inflective moment’ for the online auctions industry, one that necessitates a whole new approach to serving the needs of niche, collectors markets. It’s all about tiny teams taking on the market leaders and offering services and experiences the big guys can’t immediately compete with. “It’s like having the best war memorabilia store on your street,” he says.
McCabe also believes that WARSTUFF.com will enable traders to sell many items eBay traditionally won’t list due to political sensitivities and compliance. “We only sell items for historical, scientific, educational or preservation purposes. WARSTUFF.com puts the onus on buyers and sellers to behave responsibly and adhere to local and in-country laws. Every member agrees to this when they join.”
WARSTUFF.com has already generated a huge amount of interest online, with interest from around the globe and membership count rising daily, but he needs more. “I want a different marketplace, one that has everything listed I would want to see in the collecting domain, and one that represents much lower costs.” Many collectors share McCabe’s views and that’s why he’s succeeding. Who needs eBay?